Sheryl Connelly shares a look at the future and strategies for scenario planning at your organization. From exploring the things you can’t control to planning for multiple futures, she will explain how embracing the future, rather than fearing it, opens up immense opportunities. By tracking changes across social, technological, economic, environmental, and political arenas and exploring shifts in consumer attitudes and behaviors, Sheryl provides insights on the factors that will most affect business in the years to come. This session was recorded on March 2 as part of FMA Annual Meeting 2022. Recording length is 1:03:38 mins.